How Predictive Analytics Can Give Your Business A Competitive Advantage

crystal-ballPredictive analytics uses statistical methods & analytical tools to predict future outcomes, actions, or behaviors. For businesses, it can help make better decisions, improve customer experience, forecast sales, discover new business opportunities, spot risks upfront, and respond quickly. Continue reading How Predictive Analytics Can Give Your Business A Competitive Advantage

4 Ways Small Business Can Get Started with Big Data

small business big dataBig Data might seem like something only big companies can afford to make use of. When you hear about companies like Google, Facebook & Amazon driving Big Data initiatives, you may think it sounds expensive, difficult & time-consuming. It doesn’t have to be the case. Continue reading 4 Ways Small Business Can Get Started with Big Data

How to Gain the Most out of Supply Chain Analytics

supply chain analyticsBecause a company’s supply chain is typically complex & has tremendous impact on the cost structures & profits, it is the ripe place to apply analytics, gain insights and make significant improvements. Continue reading How to Gain the Most out of Supply Chain Analytics

How Qantas Delights Its Customers using Data

Qantas_AirlinesAir travel isn’t as good as what it used to be a few years back. Today, the mere mention of air travel invokes memories of bad food, delays, over-priced tickets, and Continue reading How Qantas Delights Its Customers using Data

7 Key Metrics Every Business Owner Must Monitor Regularly

key business metrics28% of Businesses fail due to financial problems, including keeping poor accounting records. If you aren’t on top of your business finances, Continue reading 7 Key Metrics Every Business Owner Must Monitor Regularly

The 4 Must-Ask Questions if You’re Looking to Use Big Data

big data questionsToday, so much data is flowing from the various technologies that we use in our day-to-day life – phones, tablets, televisions, computers, credit cards and even sensor-equipped buildings are all contributing to the data stream. Continue reading The 4 Must-Ask Questions if You’re Looking to Use Big Data

5 Ways Small Businesses Can Put Data To Work, Grow Faster

small business growthAlthough big online companies track just about everything their customers do, small businesses are often lagging in this regard – either because Continue reading 5 Ways Small Businesses Can Put Data To Work, Grow Faster

The 3 Data Points You Need to Boost Customer Experience

customer experienceGenerally, businesses rely on Online Surveys to measure Customer Satisfaction, and improve customer experience, based on their feedback. However, when only a small percentage of customers respond, it can be difficult to draw meaningful conclusions from your surveys. Continue reading The 3 Data Points You Need to Boost Customer Experience

How to Improve Your Product’s Customer Experience?

improve product customer experienceTo improve the customer experience of your product, you need to first know how people use your product, so you can identify the areas of improvement. Analytics help you see Continue reading How to Improve Your Product’s Customer Experience?

How to Unlock your Company’s Explosive Growth Potential

explosive startup growthTypically, businesses spend lots of time & money in setting up data warehouses and building analytics infrastructure to identify opportunities & trends. In most cases, they marginally improve your bottom lines, Continue reading How to Unlock your Company’s Explosive Growth Potential