Data Analytics : 6 Real-Life Business Use Cases

business data analytics use casesToday, data analysis empowers business to improve & optimize every aspect of their value chain – from improving product to boosting sales to even optimizing store hours. Here are 6 examples of how enterprises are using data analytics to grow faster. Continue reading Data Analytics : 6 Real-Life Business Use Cases

How Shell Uses Analytics to Make Money from Oil

how shell uses data and analyticsWith the rising costs of oil extraction and the turbulent state of international politics, Oil companies are turning to Data & Analytics to solve their pressing issues. Continue reading How Shell Uses Analytics to Make Money from Oil

5 Tips for Effective Data Visualization

data visualization tipsData visualizations make it easy to uncover the trends and insights hidden in your data, and communicate these insights to a broader audience. Continue reading 5 Tips for Effective Data Visualization

How to Outplay your Competitors Using Data

website metricsData is an amazing, versatile resource for every organization that can be used in many ways to grow your business. Continue reading How to Outplay your Competitors Using Data

How NetFlix uses Data to Drive its Business

netflix big data analytics customer experience

It’s amazing how Netflix, which started as a DVD rental business, has transformed into an online entertainment destination that has introduced the addictive culture of ‘binge watching’. Continue reading How NetFlix uses Data to Drive its Business

3 Ways to Make a Bad Data-Driven Decision

data driven decision makingBad Decisions might lead to interesting stories about your company, but they’re certainly bad for business. In today’s data-driven world, bad decisions are a result of lot of hard work, complex mathematics that no one understands and smart people making mistakes. Continue reading 3 Ways to Make a Bad Data-Driven Decision

5 Ways Companies can Grow Faster using Big Data & Analytics

big data companiesAccording to IDC, the global Big Data Market is expected to grow at 27% compounded annual rate, and exceed $32 billion by 2017. Continue reading 5 Ways Companies can Grow Faster using Big Data & Analytics

Growth Hacking : How Uber Uses Data To Grow Faster

uber big data analyticsUber is a popular yet controversial mobile-app based taxi service that connects people who need to travel, with drivers willing to give them a ride. Continue reading Growth Hacking : How Uber Uses Data To Grow Faster

Beware! When KPIs can Kill Your Business

warning-bannerImagine you come up with a list of KPIs that, you believe, will drive your Business, and start tracking them regularly. Continue reading Beware! When KPIs can Kill Your Business

5 Ways to Get the Most out of Business Intelligence Projects

business intelligence best practicesProof of Concepts (POCs) are a great way to mitigate or eliminate the risks associated with the requirements of a Business Intelligence (BI) Project, whether you are working with a new BI Technology, Data Source or an Asset. Continue reading 5 Ways to Get the Most out of Business Intelligence Projects